Brisbane, Australia. 2008.7.28 - Digital Tsunami has integrated a customised video player to enable Foodbank Australia and the 5 State Foodbanks to integrate streaming video into their websites.
Foodbank Queensland led the way with 2 recent television news stories (on "Stateline" and "Extra").
Foodbank New South Wales followed with video coverage of a recent corporate volunteering day by Microsoft personnel at the Wetherill Park Distribution Centre. A national television commercial appears on the
Foodbank Australia site.
The Foodbank Media Player was custom built in the corporate colour scheme and has an integrated dynamic video list. The elegantly simple video controls include video selection, streaming and buffering slides and play and volume controls. Videos are compressed and encoded using the most recent and highest quality encoders.
Digital Tsunami has extensive experience with online video. Amongst the first websites developed in 1996, were sites containing audio and video. Current sites integrating video include:
Keppel Prince,
Laservision,
Lifestyle International,
L'Image and
Travelling Matt. Video streaming is also integrated in the sites of Boost Music, Habtoor Leighton Group, Leighton International and Sefiani Communications, to be launched within the next few weeks.
Digital Tsunami's film production brand, Essential, has expertise in shooting film worldwide since 1979. Both Andy Chan and Andrew W Morse have decades of experience in producing and directing television commercials and corporate videos on film and digital media.
Foodbank Australia is the national organisation responsible for promoting the foodbank concept at federal government, national corporate and public levels. Foodbanks receive fresh, frozen and packaged food and grocery products from manufacturers for distribution to Australians in need, via more than 1,400 charitable organisations. Products are perfectly suitable for consumption, but may have outdated packaging, be legally underweight or have other characteristics (like details of competitions which have ended), which render them legally unsaleable. Rather than dumping, which has negative impact on the manufacturers bottom line as well as on the the environment, Foodbank offers a cost-effective, non-competitive, socially responsible alternative.
Foodbank Australia is the primary focus of CSR for Digital Tsunami, which has sponsored Foodbank since 2000. For many years, Digital Tsunami has also supported the Hong Kong charity, Helping Hand, principally through the dedicated efforts of Country Manager, Mr. Andy Chan.